Share Your Take on the Iconic Block Island Ferry Jingle

The winners of the inaugural Block Island Ferry-oke contest will get the chance to be featured in an upcoming advertising campaign, plus receive other Rhody summer-themed prizes.
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Photo courtesy of McGuinness Media

What born-and-bred Rhode Islander hasn’t caught themselves belting the Block Island Ferry tune from time to time, especially as the warmer months approach and we start dreaming about sippin’ pineapple drinks on Ballard’s Beach?

Well, now’s your chance to debut your jam sessions outside of the shower or car as the Rhody summer staple just announced its first-ever Block Island Ferry-oke Jingle Contest.

What does that mean, exactly? Starting today, May 20, through Friday, June 20, ferry fans are invited to record and share their very own twist on the iconic jingle for the chance to win exclusive prices — think: Block Island Ferry swag, a ticket prize pack, a gift certificate to The National, a gift certificate to The Spring House Hotel, and, the grand prize, a feature in a future Block Island Ferry advertising campaign. The new campaign is meant to inspire and harness nostalgia and hometown pride by encouraging longtime locals and visitors alike to lend their voices and musical chops in celebration of the nearly century-year old tradition of connecting generations to the summer oasis that is Block Island.

To enter, participants are encouraged to record a video of their rendition and either post it to Facebook or Instagram with the hashtag #BlockIslandFerryoke (note: your account must be public for accessibility), or send it via DM to the Block Island Ferry’s Facebook or Instagram accounts. But before you press upload, know there are a few parameters! For one, the recording must include the full version of the jingle (see the OG Block Island Ferry commercial and lyrics below for reference). Two, while both solo performances and groups harmonies are encouraged in equal measure, only one entry per person or group is permitted. And finally, the videos must be submitted by the deadline on June 20, 2025. From there, the winners will be selected and shared by the Block Island Ferry executive team.

So what are you waiting for? Go start the summer with a song and a splash!